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Louise Brooker
Expert in: B2BChannels, value propositions, partner effectiveness, partner program design.
"When you consider that the majority of a vendor’s revenue can flow through indirect channels, it’s worth asking yourself a simple question from time to time…. ‘Do we have the right partners to drive the revenue we’d like?" Define yourself in 3 words.
Logical, committed and ever so slightly competitive! What’s your Yellow Spider superpower? I love working with vendors to look at their channel and see what they should be doing to make the relationship more successful. What do you get up to outside of work? My spare time revolves around my animals really, a work in progress gun dog and my three horses. |
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Anna Philippen
Expert in: Partner management, field marketing, strategic and campaign planning and event management.
"Reviewing and re-energising your plans, your relationships and your objectives on a regular basis can make all the difference to the result. Using my experience and a fresh view to help a team reach their goals is the best feeling" Define yourself in 3 words.
Driven, generous, analytical What’s your Yellow Spider superpower? A combination of experience and energy. If I am presented with a challenge – watch out!! What do you get up to outside of work? Grow my own vegetables, lift heavy weights and cuddle with our cats |
Alessandra BrandiExpert in: Partner and field marketing, marketing platforms, campaign management and account profiling.
"I believe in managing any project - large or small - in a way that not only meets but exceeds the expectations of our clients” Define yourself in 3 words. Energic, organised and a bit of a perfectionist! What’s your Yellow Spider superpower? Project management. I put all of my Italian passion into making sure any project I am involved in is delivered on time and in budget. What do you get up to outside of work? Spending time with my family and friends. |
Sophie GriffisExpert in: Managing channel partner relationships focused on generating revenue, virtual campaign management, development and management of online partner tools and process improvement.
"Partnership is the key word here, between our clients, the resellers and us. With clear communication and transparency, a project already has the foundations for success." Define yourself in 3 words. Positive, approachable, confident. What’s your Yellow Spider superpower? Bilingual French/English. I've heard you can get away with saying anything with a French accent! What do you get up to outside of work? I have just started swimming. Socialising with friends is very important to me, I am an extrovert and shine with people! As a family we spend most of our time outdoors in forests and long walks. I need all that as I do like my food! |
Ana Collins
Expert in: Channel marketing and connecting technology companies with their partners, vendors and end-users.
"The buyer’s journey is ever-evolving and helping put the right products and services in front of customers in search of solutions is key." Define yourself in 3 words. Friendly, creative, problem-solver (ok, that’s 4 words!) What’s your Yellow Spider superpower? I love a challenge and I love to help out. I'm also fluent in Spanish. What do you get up to outside of work? I really enjoy music. I have been building a vinyl record collection over the last few years, with something in pretty much every genre. I love going to concerts, big or small! Sadly, I don’t have singing or instrument playing talents myself, maybe that’s why I love listening to others so much! |
Geraldine RizzoExpert in: EMEA field marketing. Creating campaigns, events and conferences, experiential marketing.
“I believe in partnership, collaboration, and kindness; building strong relationships with internal teams and client teams, to efficiently align the marketing objectives to the overall objectives of the business." Define yourself in 3 words. Determined, caring, a "people person" What’s your Yellow Spider superpower? Getting things done thoroughly on budget and on time, with a smile - focusing on building client relationships! What do you get up to outside of work? I am a proud mum and spend a lot of time with family. I swim and love anything to do with water. Yoga and mindfulness are another passion, and last but not least, I study healing nutrition. |
Pauline Pontis
Expert in: Project management, field marketing, channel marketing and campaign management.
Define yourself in 3 words. Strategic, resourceful and organised What’s your Yellow Spider superpower? My superpower at work is balancing creativity with data-driven decision-making. I love to lead projects efficiently and craft campaigns that truly resonate with target audiences. What do you get up to outside of work? I love being outdoors, going on adventures and traveling to new places. Now a days I get to take my daughter with me which makes it a little less practical but a lot more fun. |
Vicky Holt
Expert in: Strategic and digital marketing, partner success and campaign support. "Collaboration is really important. It improves the way we work and leads to efficient processes, increased success, and improved communication." Define yourself in 3 words. Determined, resilient and witty. What’s your Yellow Spider superpower? Supporting partners with digital campaign planning and creation. What do you get up to outside of work? I enjoy spending time with my family and keeping fit at the gym I am also a bit of a Lego geek! |
Tania Cutress
Expert in: Writing. Great content is one of the best sales tools you'll ever have. "To be a good copywriter, you need two things - the ability to spin a yarn and a laser-sharp understanding of human behaviour. This is a powerful combination, and when applied correctly, you can pitch anything to anyone. Now, imagine that this power-couple sits across both your sales and marketing functions. You’ve got yourself quite the duo" Define yourself in 3 words. Creative, funny and a doer. What’s your Yellow Spider superpower? Taking great ideas and putting them into words that people want to read. What do you get up to outside of work? Mother of two small boys, try to maintain an exercise regime, country walks, coffee, cheese and the odd glass of plonk! |
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Silke Ewald-Geppert
Expert in Program Management, SFDC, ERP, Reporting, Marketing Support. Define yourself in 3 words. Reliable, detail-oriented, thoughtful What’s your Yellow Spider superpower? Transforming data into information What do you get up to outside of work? I do Vinyasa Yoga, cycle along the Thames, look after pets and family. I also like knitting, gardening and giving dinner parties. |
Carla Del Corral
Expert in: Partner engagement, campaign and project management as well as implementing and managing on line tools.
"Listen to your clients, understand their needs and work with them to find a solution. Communication is a two way street! Ensure all projects and platforms are scalable, measurable with a smooth user experience. Don't forget the bigger picture." Define yourself in 3 words. Driven, organised, fun to work with. What’s your Yellow Spider superpower? I commit to a job and give it 200%. I love working with people and being part of a team and put a lot of energy and passion into everything I do. I am Spanish and I also speak Italian and English. What do you get up to outside of work? I am also yoga teacher, mother and wife of a Viking; I like to keep busy! Outdoors and traveling are in my DNA. |
Tanya Holland
Expert in: Accounting and managing administration, keeping everyone on track and organised Define yourself in 3 words.
Professional, methodical, to the point What’s your Yellow Spider superpower? Being organised with attention to detail. What do you get up to outside of work? I love spending time with family and friends, being a super mum to my son and walking my dog. |