In this article Sophie Griffis, Project Director at Yellow Spider, discusses the 5 reasons why working with an agency is a good solution to support your business growth. 1. Expertise Agencies have a pool of resource that have been carefully selected for their skills and expertise in a specific area. That means the person who is allocated to manage your project will not only be able to do the job, but they are likely to be an expert in it! This is a good fit with project work which, by nature, is often centered around one type of activity (i.e. events, email campaign support, partner enablement etc.). You get an expert, not just a ‘doer’. 2. Cost This obviously depends on the support you need and for how long but generally speaking, when you work with an outsourced marketing agency the overall cost burden is reduced. You avoid having to pay recruitment fees, holiday pay, sick leave, company benefits and office space and equipment costs. 3. Extended team Unlike freelancers, individuals who work for an agency do not work alone. They are part of a team and have access to a wider pool of support that they can call on as and when required for specific skills. This wealth of knowledge and experience is an invaluable resource for advice and best practice. Having the support of a team means you always have cover during times of absence, and it gives you the ability to flex resource up during busy periods to meet seasonal fluctuations in workload. 4. Commitment Commitment happens to be one of our core values at Yellow Spider Ltd. We are committed to providing a service that exceeds our customers expectation. Our style is effective, open communication and transparency at all times. We get the job done, we work to tight deadlines and as a by-product aim to leave best practice behind wherever we go! 5. Reactive We’ve all had times when we’ve needed additional support on a project or task, but recruitment is not an option because it would take too long. A marketing agency is ready to jump headfirst into a project in an instant. They require minimal training (they’ve done it all before) and zero onboarding. An agency is able to react quickly, whatever support you need and will have someone with the right skills ready to help you immediately. Yellow Spider is a marketing services agency. We offer a 100% outsourced marketing function, fitting seamlessly into your existing team to bridge skills, fill gaps in headcount or cover leave of absence. To find out how we can help your business contact us today.  MEET THE AUTHOR: SOPHIE GRIFFIS Expert in managing channel partner relationships focused on generating revenue, virtual campaign management, development and management of online partner tools and process improvement.
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